All the quality, innovation and attention to the environment of our fabrics from citrus juice by-products for the Conscious Exclusive 2019, the premium H&M collection made only with recycled and sustainable materials.

In line with its commitment to a greener fashion industry and always attentive to industry innovations, the Swedish brand has chosen Orange Fiber to create a sophisticated boho style top, a tribute to the beauty of Nature.

The H&M Conscious Exclusive has been presented with dedicated events all over the world and, a few hours after the official launch which took place online and in selected flagship stores, the Orange Fiber fabric top sold out.