Salvatore Ferragamo Museum – Sustainable Thinking
SUSTAINABLE THINKING 2019-2020
Some iconic pieces of the Ferragamo Orange Fiber Collection SS 2017 have been selected for the “Sustainable Thinking” exhibition at the Salvatore Ferragamo Museum at Palazzo Spini Feroni in Florence, a narrative path that winds through the pioneering insights of the founder of the famous and historic fashion house Salvatore Ferragamo in research on natural, recycling and innovative materials, and the latest green trials.
The exhibition project, conceived by Stefania Ricci, Director of the Salvatore Ferragamo Museum and the Ferragamo Foundation, with the contribution of Giusy Bettoni (Class Eco Hub), Arabella S. Natalini (art historian, teacher and curator), Sara Sozzani Maino (Deputy Director of Vogue Italia and head of Vogue Talents Talents) and Marina Spadafora (Stylist and Fashion Revolution Italia coordinator), intends to provide an artistic-cultural contribution on the theme of sustainability, understood as “a development that meets the needs of the present without compromising the possibility of future generations to meet their needs”.
In the “Innovation” section it is possible to admire the twin set of the Ferragamo Orange Fiber Collection, the first fashion collection made with our exclusive citrus fabrics by Salvatore Ferragamo who, faithful to his motto, Responsible Passion, first espoused the ethical values at the base of our project giving shape to the fabric and showing its potential.
Launched on April 22, 2017, the collection combines fashion, design and sustainability, joining together the stylistic imprint of the Ferragamo maison with attention to the environment and a virtuous production cycle that are the essence of our company.